John Hornsby

John Hornsby is a Business Sponsorship Account Executive at Blue Ridge Public Radio, where he works with businesses and organizations to develop clear, mission-aligned partnerships that support independent journalism and cultural programming across Western North Carolina.

Before joining BPR, John spent more than two decades as a brand strategist, designer, and educator helping organizations grow with intention. As founder and Creative Director of Hornsby Creative Group, he guided values-driven teams through brand clarity, story-driven marketing, and practical design systems that earn trust and scale sustainably. His work has supported small businesses, nonprofits, and cultural institutions throughout the region and beyond.

John has been a frequent subject-matter expert with regional Small Business Centers, including Haywood Community College, Asheville-Buncombe Technical Community College, Wilkes Community College, and Roanoke, and previously served as President of AIGA Asheville, where he championed community-centered design and creative leadership.

Across roles, John’s work has focused on helping organizations communicate clearly, align purpose with practice, and build relationships that last. He lives in Western North Carolina with his family and remains deeply invested in the cultural, civic, and economic health of the region.

Contact Info:

LinkedIn: https://www.linkedin.com/in/johnhornsby/