buncombe county occupancy tax

Come Back Tourists: Oops, Never Mind

Jul 29, 2020

TDA ads start, stop as virus surges

Buncombe County’s Tourist Development Authority began advertising for tourists to visit Asheville again – on the same day that the county’s top public health official said coronavirus cases were “rising at an alarming rate.”

The ad campaign, designed to promote “the safe and responsible return of visitation,” featured social media posts like one picturing a young couple picnicking on the bank of a river. “We invite you to pack your bags and masks, and safely experience our mountain oasis.”